How to Buy or Sell a Used Zimmer
The most important item is pricing. If you are in a hurry to sell, you need to cut the price. If you have time, you can get a fair price. Refer to pricing guidelines on this website. Remember it takes time, work and money (advertising) to get top price.
The second most important point is the condition of the vehicle. It will require major price reduction if it is not in tip-top shape. If it’s missing any parts, that is a major drawback.
As a service to club members, the club office will keep a list of anyone who is in the market to buy or sell a Zimmer. This list will be distributed to anyone that inquires about the purchase of a used Zimmer. Type a letter with full details on you Zimmer and send it to the club office to add to the file. Iris Heyman is president of the Golden Spirit Club for Zimmer owners and enthusiasts. You can e-mail her at club@ZimmerMotorCars.com. The club also has several different programs available to help you sell your used Zimmer.
After price and condition, how quickly you can sell your Zimmer will depend on how much time and money you spend on marketing and advertising. The first step is to put a “For Sale” sign in the windows with the price. Then get the car out around town, as much as possible; drive it as much as possible. Take it to local car shows and cruise-ins. Every area has dozens of these.
Most large metro areas have dealers that specialize in classic and antique car sales. Sometimes, the dealers buy cars at wholesale (25-50% below retail) or take cars on consignment for a 10-25% commission when sold. To buy a Zimmer, visit these exotic car dealers and tell them you want a Zimmer. The dealers will be able to find one for you..
Running ads in local media is good; price and a photo of the car are needed to be effective. The best national car magazine for Zimmer, to buy or sell, is the duPont Registry (phone 1-800-233-1731).
Websites. Ebaymotors.com is by far the most successful web-based automobile auction. You choose the photos and you write the description. The photos and description can make all the difference.
Good photos are vital when it comes to marketing a car. We are always surprised at how many people will spend $50K on their project, but are not willing to spend $100 on a decent set of photos. If you have a good digitlal camera and pay close attention to details like shadow and glare, you should be able to take them yourself. If not, have a professional photographer take them. It is money well spent.
Websites that list cars for sale include: kitcarclub.com; kitcars.com; cobracountry.com; deals on wheels.com; craigslist.com; collectorcartraderonline.com; bobsclassics.com; oldcartrader.com; hemmings.com; parkplaceltd.com; morrisandwelford.com; and dupontregistry.com.
Silver Auctions www.silverauctions.com
2020 N. Monroe
Spokane, WA 99205
Phone (800) 225-4485
Russo and Steele www.russoandsteele.com
5230 S. 39th St.
Phoenix, AZ 85040
Phone (602) 252 2697
Barrett Jackson Collector Car Auction
3020 N. Scottsdale Rd. www.barrett-jackson.com
Scottsdale, AZ 85251
Phone (480) 421-6694
Mecum Collector Car Auctioneers
950 Greenlee St. www.mecumauction.com
Marengo, IL 60015
Phone (815) 568-8888
Classic Carriages LLC www.classiccarriages.com
14050 North 83rd Ave. Suite 185
Peoria, AZ 85381
Phone (623) 266-1358, (877) 999-0900
Kruse International www.kruse.com
5540 County Rd. 11A
Auburn, IN 46706
Phone (800) 968-4444
Palm Springs Exotic Car Auctions
244 N. Indian Canyon Drive www.classic-carauction.com
Palm Springs, CA 92262
Phone (760) 320-3290
Carlisle Collector Car Auctions
1000 Bryn Mawr Rd. www.carlisleauctions.com
Carlisle, PA 17013
Phone (717) 243-7855
AUCTIONS Given all the hype and television coverage of certain auctions, the feeling is that to really get top dollar for your car, you need to head to Scottsdale in January and put your car on the block. While that may be partially true, keep in mind that such auction companies are very selective on cars that are consigned (they don’t like the words “kit car” and are in favor of descriptions such as “re-creation”.) Zimmers are not “kit cars”, they are factory built, “neo-classics”. You will pay a fee at both ends of a sale. You will probably be strong-armed to not put a reserve price on the car and told that there are lots of cars for sale that you won’t see crossing the block on television that sell for much more realistic sums. Before consigning your car to one of the collector car auctions, check their sales history and location of sales for the kind of car that you are selling. We say that because many of the auction companies have several locations and hold auctions at various times of the year. Time of the year and auction location can greatly affect the sales price. Most auctions offer the seller the option of selling the car “with reserve or no reserve.” “No reserve” means that the vehicle will sell to the highest bidder regardless of the price. These must be offered as “no reserve” prior to any bids being taken. Owners may not bid on their own vehicles. “With reserve” means that the owner may place a minimum protective price on the vehicle. The entry fee and sales percentage fee are more for “reserve” cars than they are for “no reserve” cars. For example: Silver Auctions is based in Spokane, WA, and has 30 auctions each year in 10 western states and Canada. They offer both reserve and no reserve cars for sale.
PUBLICATIONS WITH CLASSIFIED ADS
There are many publications available for selling your car: Hemmings Motor News; Autoweek; Sports Car Market; duPont Registry; The Robb Report; and your local weekly newspaper.